LAMMA 2024: Forigo Roter Italia at the forefront

As 2024 approaches, interest in the agricultural sector is intensifying ahead of LAMMA Show, the trade fair to be held at the NEC in Birmingham, Jan. 17 and 18. Forigo Roter Italia, a company known for its excellence in agricultural mechanization, confirms its participation in this important event dedicated to agricultural machinery, equipment and technology.

LAMMA 2024, extending over two days, is set to be a unique opportunity of its kind. The event, open from 8:30 a.m. to 5:30 p.m. on Wednesday and 8:30 a.m. to 4:30 p.m. on Thursday, is a landmark for the U.K. agricultural industry, attracting more than 40,000 visitors annually.

Innovation and sustainability at LAMMA 2024

This year’s event will focus on the connection between traditional farming communities and new developments in the industry. More than 600 exhibitors will showcase the latest in tractors, combines, and plowing machinery, as well as a wide range of innovative technologies, services and equipment to streamline every aspect of the agricultural industry at the NEC in Birmingham.

Forigo Roter Italia, with a decades-long history of commitment to agricultural innovation, is set to present its latest innovations. Attendees will be able to discover the company’s most cutting-edge solutions designed to increase efficiency and productivity in the industry.

But the LAMMA 2024 experience is not limited to just the exhibition: the show will also host the launch of new machinery and presentations by international brands. In addition, LAMMA 2024 will also give space to small agricultural engineering companies from the UK, in line with the event’s shared values and mission.

In addition, the long-awaited LAMMA Demo Arena returns, even larger and more amazing. An arena that offers a dynamic environment where attendees can get a closer look at technology solutions in action and hear first-hand testimony from leading manufacturers.

A wide variety of products, suitable for all sectors of the supply chain

Forigo Roter Italia has always valued innovation. Our presence at LAMMA 2024 reflects our commitment to providing solutions that meet the needs of modern agriculture, while respecting the traditions that have shaped the industry.

Stop by our Booth to talk with our experts, discover the latest technologies, and see how our machines can innovate your farming practices as well. We bring you state-of-the-art tillage equipment and innovative crop management systems.

LAMMA 2024 is therefore also an unmissable opportunity for our team: a unique platform to demonstrate our commitment to the future of agriculture. An event that attracts professionals from all over the world, creating an ideal environment for exchanging ideas, discovering the latest trends and networking.

Join us: mark January 17 and 18, 2024 on your calendar and get ready for LAMMA 2024. And if you have any questions in the meantime, we invite you to contact us: we are at your complete disposal to clarify any doubts or curiosity about our solutions!